Browsing All Posts published on »January, 2014«

A Simple Guide to Making Connections at Conventions

January 30, 2014

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Conventions are an excellent marketing and networking tool for many small to medium-sized businesses. When managed properly, conventions provide a great opportunity to attract customers, learn more about potential partners or vendors, and build a database of potential leads for the future. The largest conventions may put thousands of prospects within arms’ reach of you, […]

Advice From Mr. Feeny: How The Boy Meets World Mentor Can Help Transform Your Business

January 28, 2014

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One of most beloved sitcoms of the 1990s, Boy Meets World was a coming-of-age show about suburban kids, Cory; his best friend, Shawn; his girlfriend and future wife, Topanga; and his brother, Eric. Throughout the show, the characters faced difficulties, important life decisions, and sometimes struggled to make sense of the world around them. Like […]

Using Innovation Hand in Hand With Consistency

January 24, 2014

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Innovation is important for any successful marketing campaign. No company will remain on top if it continues to use outdated marketing techniques. Of course, that doesn’t mean you should always look for the latest and greatest techniques. There are as many marketing schools of thought as there are marketing professionals. The key to successfully updating […]

What a Little Red Muppet Can Teach Startups

January 22, 2014

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Do your children love Elmo? Depending on their ages, chances are they do. Few things bring more delight to children across the country than seeing the furry red character come on screen to sing or explore with children during the special segment, “Elmo’s World.” Elmo is known for his fun-loving personality, his friendship with the […]

The Art of Networking

January 20, 2014

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Networking is a critical part of growing any business. It’s through networking that people are able to make connections with potential customers and others in their field, which helps them grow their sphere of influence and get their name known. While many people understand the importance of networking, few people have the skills mastered that […]

Understanding Authority: The Milgram Experiment

January 16, 2014

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Back in the 1960s, Dr. Stanley Milgram conducted an experiment which was to become known as “The Milgram Experiment.” Dr. Milgram wanted to find out why so many people in Nazi Germany followed the orders of Hitler’s regime with seemingly little questioning. He surmised that either the whole country was evil or that something else […]

Skating Towards Success

January 14, 2014

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The winter Olympics are quickly approaching, and people around the world are preparing to tune in and watch their nations’ athletes compete on the international level. The athletes are an amazing testimony to what the human body is capable of, and they often leave the rest of us breathless as we watch them complete complex […]